As the rancour surrounding scalping and the secondary market reaches fever pitch, Twickets, the fan-to-fan ticket resale platform, opens for business in Australia. It may not be the White Knight, but it’s certainly a welcome arrival.
The company enables registered users to buy and sell tickets at face value – or less – and the U.K. company boasts more than 500,000 registered users since opening for business in February 2015. Artists have been singing the Twickets gospel. The likes of Adele, Ed Sheeran, The 1975, Mumford & Sons and One Direction have chosen the U.K. business as their official resale partner, with Sheeran extending his support to the Australian startup.
The Aussie service officially launched last week at Twickets.com.au with Frontier Touring Company and Handsome Tours among the promoters onboard as partners. More will come into the fold ahead of the summer touring season.
TIO caught up with Danny Hannaford, the former Head of Ticketing at U.K. promoter Global Live who is leading Twickets’ Australian operation from its offices in Melbourne.