If there’s one artist who truly knows her audience, it’s Bhad Bhabie.

From a Dr. Phil “cash me ousside” meme inspiration to a millionaire hip hop artist, 15-year-old Danielle Bregoli inked a nearly US$1M endorsement deal earlier this month with CopyCat Beauty.

Watch the launch trailer for Bhad Bhabie’s endorsement below:

Play

The beauty and skincare product manufacturer prides itself on selling affordable versions of the industry’s most popular products.

Its Instagram bio reads: “Big brands don’t spend big money on products, why should you? Get the same great quality cosmetics at factory direct prices.”

It’s a good thing Bregoli’s contract with CopyCat also sees her receive a percentage of sales. Now, just one day into the six month agreement, CopyCat earned over US$500,000 in sales, and clocked over half a million hits on their site, according to TMZ.

Bhad Bhabie is just getting started

Following her first ever Australian and New Zealand tour in December, where she played The Enmore in Sydney and 170 Russell in Melbourne, the rapper has collaborated with Juno Award winner Tory Lanez on new track ‘Babyface Savage’. The video has already clocked up almost 11 million views on YouTube.

She’s also partnered with Snapchat for her reality show, Bringing Up Bhabie. The deal, inked in October last year, is for a 12-episode docuseries which delves into her personal life and music career.