Spotify, the market-leading streaming music company, leads a lineup of new media companies on the formation of a pan-European lobby body for digital services.

The new alliance, Digital Music Europe was presented Wednesday with a mission to “serve as a resource for policy-makers, media and the digital music industry” and to “advocate for policies that shape a favourable business environment for digital music.”

Also on board at inauguration are streaming businesses Deezer, SoundCloud and Qobuz, long-standing British-based B2B company 7digital and analytics startup Soundcharts.

Europe’s wider music community has no shortage of peak bodies to fight skirmishes on their behalf and share knowledge, from Impala and WIN, to the IFPI and the individual trade associations dotted across the continent. But as the digital industry booms, the key players’ representative needs have evolved.

“For a decade, European digital music companies have led the transformation of the music industry globally. Bringing these companies together to create DME is a great opportunity to highlight European leadership in this sector, inspire other European entrepreneurs and create a unique voice with policy-makers,” says Hans-Holger Albrecht, President of the Brussels-based DME and CEO of Deezer.